Meta launches Meta One bundles with paid AI tiers

Meta launched Meta One on September 15, rolling out subscription bundles for individuals, creators and businesses. The plans pair higher usage of some AI tools with features across Instagram, Facebook, WhatsApp and Meta AI. Individual bundles start at $7.99 per month, while creator and business bundles start at $14.99 per month.

Meta lists its Core individual bundle at $7.99 per month and Premium at $19.99 per month. The company says the plans are available globally, though plans, benefits, prices and availability can vary by region, app and account.

Core and Premium combine the features of the three standalone app plans with more use of compute-intensive AI capabilities. These include creating and editing images, generating video with Meta AI and using Instagram’s Restyle tool more often. Meta did not publish numerical usage limits for either bundle.

The subscriptions do not replace Meta’s free products. The company says the core experience across its apps and everyday use of Meta AI will remain free; paid plans add specialized capabilities and expanded AI usage.

Meta says it has launched more than 50 Meta One features and reached 15 million subscriptions and trials to date. The figure combines paid subscriptions with trials, and the announcement does not break them out separately.

For creators and businesses, Meta lists Advanced at a starting price of $49.99 per month, Expert at $149 and Max at $499. Features vary by tier and include enhanced profiles, automatic follow invitations, more access to Meta Business Agent, content scheduling, exportable analytics, team access and added WhatsApp business capacity. Meta says it plans to extend Meta One to Edits, AI glasses and additional products over time.