Atlassian acquired Rewatch to power an AI meeting assistant tailored to its ecosystem

Atlassian has announced that it acquired Rewatch, a company that offers asynchronous video solutions including an AI-powered meeting assistant to automate recording, transcriptions, note-taking, action items-extraction, and sharing. Atlassian plans to integrate Rewatch into the video messaging platform Loom, another recent acquisition. The details of the acquisition have not been disclosed. Before the acquisition, Rewatch's latest financial transaction was a $20 million Series A funding round from Andreessen Horowitz, who had also invested in Loom.

Loom already has AI features that can automate tasks like generating transcriptions, titles, summaries, and chapters; creating messages to send alongside shared videos; and even turning videos into Jira and Linear issues. Seen this way, Rewatch may be an ideal way to supercharge Loom, as Atlassian has shared that it is most interested in integrating features like the capability of sending the AI assistant to meetings one will not be attending, automatically creating and sharing custom meeting notes, action items and full transcripts—including making them available in other Atlassian platforms such as Confluence or Rovo—, and joining meetings wherever users are at: Zoom, Microsoft Teams, or Google Meet.

Atlassian is also very interested in Rewatch's calendar integration, and plans to leverage Rewatch to connect Loom to users' calendars so they can create rule-based automation to determine whether a meeting should be recorded, switch a manual toggle to individually select meetings to record, schedule an AI assistant to attend meetings on their behalf, and automate sharing and permissions to a meeting's recording and related materials based on the meeting's attendance. Atlassian expects that the integration will be ready within the next quarters.