Reddit and OpenAI are working together to benefit their communities
Reddit and OpenAI have announced a partnership that will allow OpenAI to integrate Reddit's community content into its AI models like ChatGPT, while also allowing Reddit to leverage OpenAI's AI capabilities to introduce new AI-powered features for its platform and users.
The companies are entering a partnership that leverages both their strengths for the benefit of their communities, motivated by the recognition of the importance of open internet and community-driven insights. The latter have proven essential to foster human learning and drive research on building online communities, and Reddit has spearheaded that effort with the availability of its Data API and other research-specific tools. Relatedly, AI has the potential to positively impact the user experience at Reddit.
As part of the partnership, OpenAI will earn access to the Reddit Data API, providing real-time structured content from the vibrant Reddit communities. This will allow OpenAI to benefit from Reddit's content, which will be better understood and showcased by OpenAI's services, especially when referring to recent topics. Reciprocally, Reddit will integrate OpenAI's platform of AI models to introduce new AI-powered features for its users and moderators, thus providing an enhanced community experience. The partnership also designates OpenAI as a Reddit advertising partner, further intertwining the companies' ecosystems.
